Raphael Bemporad on Branding for Social Good

Raphael Bemporad on Branding for Social GoodCommonwealth Club - The Commonwealth Club of CaliforniaJoin executives from the Gap Inc., Center for Responsible Business at UC Berkeley, strategy consultancy SustainAbility, branding agency BBMG and Ode Magazine for a workshop series on sustainability and brand value.Designed for CEOs, CMOs, brand managers, communications directors and CSR/sustainability officers, the informative panel and interactive work session will explore how the latest trends in branding and marketing are advancing corporate sustainability programs, creating new opportunities for business innovation and offering new possibilities for triple bottom line value creation - Branding for Sustainability