Robinhood Unveils Wealth Tools And Banking Perks To Boost Gold Subscriptions

Robinhood CEO Vlad Tenev is expanding the company’s digital investment offerings, according to CNBC. Subscribers will get curated ETF and stock portfolios through a new wealth management tool called Robinhood Strategies. A new Robinhood Banking service will also provide private banking, tax and estate planning tools, luxury perks, interest on savings, and cash delivery. Tenev compared the model to Amazon Prime, emphasizing customer loyalty and wallet share. Gold subscribers doubled to over 3 million in one year, generating at least $100 million annually. Robinhood’s stock is up 19% this year after nearly tripling in 2024.