Amazon Says 'Borat 2' Drew 'Tens of Millions' of Viewers Over Opening Weekend

Amazon Says ‘Borat 2’ Drew, ‘Tens of Millions’ of Viewers, Over Opening Weekend.Amazon Studios revealed the news about its film, ‘Borat Subsequent Moviefilm,’ on Tuesday.The company also said that within the first fewhours of the ‘Borat 2’ watch party, more thanone million fans tuned in for a live Q&A. .Although more specific numbers weren't provided, Amazon Studios chief Jennifer Salke called the movie’s debut a “tremendous launch.” .With the tremendous launch ofthis global, tentpole movie, it’sclear our customers around theworld want content that is both relevant and entertaining, Jennifer Salke, via statement.TV analytics provider Samba TV estimatesthat 1.6 million households streamed the movieover its opening weekend on smart TVs. .If accurate, that tops Disney Plus’ ‘Mulan’ premiere, whichregistered an estimated 1.12 million household streams. .Samba TV estimates that 48 percentof those households watched the movieon October 23, a Friday night.In addition, they estimate that 45,000households streamed the movie onOctober 22, as Amazon decided to releasethe movie a day earlier than planned